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Kaizen Sports Enters Affiliation Agreement with Athlete Assist

For Immediate Release -

Penticton, BC (Canada) - Kaizen Sports & Entertainment Ltd. is pleased to announce that it has entered into an affiliation agreement with The Athlete Assist, a lifestyle management firm based in Chicago, Illinois.

Jared Gladstone and his team at The Athlete Assist will make themselves available to assist clients of Kaizen who seek tailored entertainment, private aviation, relocation or travel services.

"We go out of our way each and every day to deliver the best in marketing, leisure, travel and an all-encompassing luxury lifestyle feel," said Gladstone, founder of The Athlete Assist.

The Athlete Assist's mission of delivering services tailored to the client's demands is a happy fit with the vision of Kaizen Sports which delivers tailored advice and representation to its clients.

"Jared and the team at the Athlete Assist are in a position to help our clients when it comes to lifestyle and entertainment,” said Kaizen Sports' Managing Director Michael O'Rafferty. “We are truly excited to make available, to those of our Agency's clients who want to retain them, the services of The Athlete Assist."

-More about The Athlete Assist

We specialize in leveraging a player's status to create access and develop opportunities. We are always on-call and act as a central access point for whatever our clients' and their family needs and priorities may be. We secure tables at in-demand restaurants, utilize our relationships with artists to procure tickets and backstage passes to sold-out concerts and obtain preferred pricing on vacations, private aviation and products. Our goal is to make our clients' and their families' lives as easy and enjoyable as possible, while also ensuring they get the most out of their hard-earned dollars.


Kaizen is a Japanese term meaning "change for the better". Our philosophy promotes continual improvement, through a methodical and determined process. Kaizen Sports & Entertainment is recognized for its committed support to its clients, exceptional representation of their interests, and strong performance.


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